I think it's fair to call this week's launch of the OnePlus 3 a success.
This past Tuesday, after an exclusive (if ultimately unnecessary) product launch in VR
, open sales of the device began a few hours later. Within an hour or so of that
, reviews from big tech blogs and notable YouTubers magically appeared. And the very next day saw seven pop-up events around the world
, with phones available for purchase at each and every one of them.
Things like this are hard to pull off at all, let alone pull off well. But OnePlus managed to do it. And the phone doesn't seem to be too bad, either.
Today I've assembled yet another YouTube playlist—this one looking back at the week that was for OnePlus. Enjoy!