When WIND Mobile pulled out of Canada's 700MHz LTE auction at the 11th hour last January my knee-jerk reaction was to fear the worst
. Around that time plans from both the Big Three and their subsidiaries weren't actually terrible
; now that the spectrum auction is over and done with prices from everyone have gone up —with the exception of our struggling upstarts, of course.
As a quick demonstration of how things have changed in just two months, Here are the before and after prices of 4 and 6GB monthly data buckets from the usual suspects. 5 GB would be a more fair comparison to WIND and Mobilicity, but I'm going to be lazy and calculate costs without overages where I can.
Oh, and I'm also going to assume that (1) you're in Ontario and (2) you're bringing your own device to the equation. The black art of device subsidies is entirely beyond the scope of my high school math.
On to the numbers.