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Thread: Verizon Implementing $30 Upgrade Fee Starting April 22

  1. #151
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    Quote Originally Posted by WaltA View Post
    Could you imagine going to Walmart to buy a toaster oven for $49, and at the register, they slip in a $30 "checkout usage" fee, making the true price $79? The toaster oven is only $69 over at Macy's.
    And as a less-than-clueless consumer, I would know that every product in Wal-Mart is $30 over what's listed going forward when comparing to Target. As a result, I will always compare Wal-mart +$30 to Target, or just regard the fee as ridiculous, tedious and too strenuous on my brain to deal with and thus just skip Wal-Mart for the conceivable future. Not long ago, I switched which supermarket I use for grocery shopping. I was able to reasonably and with minimal stress determine that I would be more comfortable with another company's overall value to me and switched. It's not brain surgery.

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  2. #152
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    I'm sure vz figures most will just pay it without much of an issue. The good thing is that customers do have a choice if they choose not to upgrade. I'm prob on my last contract I'll sign with any carrier so most likely I'll be staying put with vz unless I go prepaid.

  3. #153
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    Quote Originally Posted by WaltA View Post
    If you want to buy a phone from Verizon at their advertised price, you can't without also paying for this fee. IMHO, the issue is that you can't simply say "I'm not paying the fee" and win.

    Could you imagine going to Walmart to buy a toaster oven for $49, and at the register, they slip in a $30 "checkout usage" fee, making the true price $79? The toaster oven is only $69 over at Macy's.
    You are correct. If you want to buy verizons products you have to pay THERE prices. Crazy concept i know. Hard to fathom huh?? And you as the consumer have the choice to get that toaster from macys. So your point is moot.

    Sent from my ADR8995 using HowardForums

  4. #154
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    You have a choice as the consumer not to pay the fee. How you may ask??? Dont upgrade or dont use verizon. Simple. Were such a want instead of need economy though many people will pay it. It cracks me up people say they need a cellphone then go buy something like the nexus and complain how expensive it is. Seriously if your worried about price and NEED a cell phone but a 10 buck nokia bar phone and activate it on a prepaid for 50 a month.

    Sent from my ADR8995 using HowardForums

  5. #155
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    That's true. Right now I really need a back rub but not about to pay 100 bucks for a dude to do it. At the spa all the women called in sick today, yuck.

  6. #156
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    Quote Originally Posted by WaltA View Post
    If you want to buy a phone from Verizon at their advertised price, you can't without also paying for this fee. IMHO, the issue is that you can't simply say "I'm not paying the fee" and win.

    Could you imagine going to Walmart to buy a toaster oven for $49, and at the register, they slip in a $30 "checkout usage" fee, making the true price $79? The toaster oven is only $69 over at Macy's.
    So if Verizon did not implement the fee, and just raised the subsidized price of every phone by $30, then you'll be happy?

  7. #157
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    Quote Originally Posted by jseah View Post
    So if Verizon did not implement the fee, and just raised the subsidized price of every phone by $30, then you'll be happy?
    Happy? No, I wouldn't be happy.
    But vzw would be more honest.


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  8. #158
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    Quote Originally Posted by jseah View Post
    So if Verizon did not implement the fee, and just raised the subsidized price of every phone by $30, then you'll be happy?
    It would be a more honest approach. I remember once upon a time, that some carriers offered new customer pricing and upgrade pricing. It was at least more honest than tacking on an upgrade fee, esp when there is not $30 worth of hassle involved on the carrier's side.

  9. #159
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    In this day of social media. It all depends how bad the public relations feedback is.

    The $2 fee they tried late last year was huge backlash and verizon had to tuck their tails between their legs and relent.

    This $30 upgrade fee while bogus also has not had the social media backlash.

    And the fact tmobile, sprint and AT&T all actually have $35-36 upgrade fees means Verizon upgrade fee is the least of the big 4 carriers.

    The US cell phone industry is at an important stage right now because of the adoption of smartphones which cost more money.

    The carriers do not know how to handle the subsidy game. And yes only one phone is causing all this trouble.

    You see family plans used to be profitable for carriers. But with Hugh adoption of family plans in the USA. It makes less and less sense to fully subsidized lines 2-5 with a $400 iPhone subsidy. That's why they try to push for other smartphones which the carriers I rain for much cheaper than msrp. We all know Verizon and the other carriers obtain even high end android devices for far less than the iPhone.

    So do the math. The first line generates around $90 and up. The second through fifth line averages about $40 per line. But Verizon is subsidizing lines 2-5 the same as line 1.

  10. #160
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    I got a friend who works as a sales rep in a corp store, I will ask her if there is any way out of this. I promised her when I do upgrade my line that I'd do it through her, but I too don't want to pay this BS.

  11. #161
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    Quote Originally Posted by aneftp View Post
    And the fact tmobile, sprint and AT&T all actually have $35-36 upgrade fees means Verizon upgrade fee is the least of the big 4 carriers.
    Verizon is also fighting (if that's the right word for it) a sudden burst of "disloyal" customers. Customers who at the end of their contract, switch to another carrier rather than re-new.

    This doesn't help since it costs as much to renew as it does to switch; new account fee is about equal to renewal fee (activation fee ~= upgrade fee).

    Verizon is attempting to figure out ways of stopping this upward trend of customers leaving, but seems totally clueless that this fee doesn't help.

  12. #162
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    Quote Originally Posted by WaltA View Post
    Verizon is also fighting (if that's the right word for it) a sudden burst of "disloyal" customers. Customers who at the end of their contract, switch to another carrier rather than re-new.

    This doesn't help since it costs as much to renew as it does to switch; new account fee is about equal to renewal fee (activation fee ~= upgrade fee).

    Verizon is attempting to figure out ways of stopping this upward trend of customers leaving, but seems totally clueless that this fee doesn't help.
    Other than the new phone subsidy, a renewal is probably less expensive than a new customer. I'd be willing to guess that a renewal costs Verizon absolutely nothing more than the subsidy and in fact is in their best interests, since it locks in a customer for another two years. I don't know if Verizon is in fact having a sudden uptick of customers leaving, but you are right that a $30 fee for the privilege of renewing your contract will not help customers feel any sense of loyalty. It will in fact increase the number of customers that leave, not that it matters if they're gaining substantially more than they lose. I left Sprint for Verizon's unlimited LTE and will consider returning to Sprint at the end of my contract with Verizon if they've rolled out LTE and continue to have reasonable rates. The unfortunate aspect of switching carriers is losing whatever grandfathered features you have, which you value, such as unlimited LTE or whatever your perq of choice is.

  13. #163
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    As someone who was irked by the upgrade fee being applied to all types of phones, I ported one of my low usage lines to a prepaid provider. For me, it made no sense to pay for a flip phone, a fee, and a contract on top of that. I suppose there will be a dichotomy of sorts. Folks who will pay (for whatever reason) and folks who will leave.

    Sent from my DROID RAZR using Tapatalk 2

  14. #164
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    Quote Originally Posted by quint101 View Post
    As someone who was irked by the upgrade fee being applied to all types of phones, I ported one of my low usage lines to a prepaid provider. For me, it made no sense to pay for a flip phone, a fee, and a contract on top of that. I suppose there will be a dichotomy of sorts. Folks who will pay (for whatever reason) and folks who will leave.
    Almost universally, contracted flip phones these days are all about having the absolute best coverage with all roaming agreements available to you. If it's a low use line, then chances are extremely high that you didn't need the roaming options so you made the best decision.

    --Kidd

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    Quote Originally Posted by AlexKidd1977 View Post
    Almost universally, contracted flip phones these days are all about having the absolute best coverage with all roaming agreements available to you. If it's a low use line, then chances are extremely high that you didn't need the roaming options so you made the best decision.

    --Kidd
    I'd guess that the vast majority of consumers have absolutely no use for roaming, 95% of the time or more. However what the carriers have done is succeed in selling the consumers on a brand and on the idea that you need their service to make calls. I'm not quite at the point of deciding that Verizon has pushed their pricing far beyond their value as a service provider, but with every nickel and dime charge they dream up I come that much closer to that conclusion. Still it would take several million people demonstrating that same conclusion by leaving Verizon and/or an incredible public backlash for Verizon to conclude it was once again overreaching sensibility.

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