Twitter expands Tweets, more rich content inside of the tweet itself

[Treatz]

Hot off the press of the Twitter Blog comes the latest update in the twitterverse:

The ability to get expanded tweets and rich information directly within twitter itself.

Starting today, you can discover more interactive experiences inside any Tweet on twitter.com and mobile.twitter.com. When you expand Tweets containing links to partner websites, you can now see content previews, view images, play videos and more

You’ve probably expanded Tweets before to play videos from YouTube or see photos from Instagram. Now, a diverse and growing group of new partners like the The Wall Street Journal, MSNBC’s Breaking News, and TIME also deliver rich content inside Tweets containing a link to those websites.

It’s easier than ever to discover breaking news and bylines. When you expand a Tweet linking to a news article by The New York Times, The San Francisco Chronicle or Der Spiegel Online, you can see a preview with the headline, the introduction and sometimes the Twitter accounts of the publisher and writer. You can continue to read the article, follow these accounts, and reply, favorite or retweet the Tweet.

There is no updated needed, it will just "work" going forward.