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Thread: Sprint Plans Add Up To $240 Savings vs. Verizon's New Plans

  1. #1
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    Sprint Plans Add Up To $240 Savings vs. Verizon's New Plans

    Sprint Everything Data plans save individuals almost $240 per year, families almost $600 per year on all the messaging and data services customers want
    OVERLAND PARK, Kan., Jan 19, 2010 (BUSINESS WIRE) -- Wireless customers today are interested in more than just voice pricing. They also want the best value for all the other things they rely on their wireless phone for: texting, e-mailing, Web browsing, social networking, GPS navigation and more. Everything Data plans from Sprint (NYSE: S) deliver big savings, plus the simplicity of one low price for the unlimited messaging and data features customers want, including services that cost extra with Verizon.
    Individuals save nearly $240 per year on unlimited messaging and data with Sprint Everything Data plans vs. Verizon's new Nationwide Talk & Text plans plus unlimited data package.1 Families can save nearly $600 per year with Sprint Everything Data Family plans vs. Verizon's new Nationwide Talk & Text Family SharePlans plus unlimited data package.2


    http://newsreleases.sprint.com/phoen...823&highlight=
    "One of the traditional methods of imposing statism or socialism on a people has been by way of medicine. It's very easy to disguise a medical program as a humanitarian project. . . . Now, the American people, if you put it to them about socialized medicine and gave them a chance to choose, would unhesitatingly vote against it." - Ronald Reagan

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    These comparisons don't even take into account the extra $10 for nav and the other $10 for entertainment (on capable devices) that adds $240 to $480 per contract per line

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    For years and years, on paper, Sprint has shown similar price advantages to Verizon and other carriers and yet Sprint finds itself in the situation that its in. So my question is: What is now going to be DIFFERENT, either in what Sprint offers, or its marketing, or in comparison to what the other carriers now offer, that will change Sprint's performance in the marketplace?

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    Quote Originally Posted by monkeyboy
    For years and years, on paper, Sprint has shown similar price advantages to Verizon and other carriers and yet Sprint finds itself in the situation that its in. So my question is: What is now going to be DIFFERENT, either in what Sprint offers, or its marketing, or in comparison to what the other carriers now offer, that will change Sprint's performance in the marketplace?
    I've seen a significant savings with Sprint and it's been awesome - so awesome that Wednesday I'll be porting out to Verizon.

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    Quote Originally Posted by kxgard3
    I've seen a significant savings with Sprint and it's been awesome - so awesome that Wednesday I'll be porting out to Verizon.
    Isn't your issue coverage in Idaho, so porting to Verizon is the best option?

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    Quote Originally Posted by Dubspoon
    Isn't your issue coverage in Idaho, so porting to Verizon is the best option?
    Primarily yes it is. Basically I was just trying to say is that even though Sprint offers these savings there seems to be a lot of things that are pushing customers away. Monkeyboy is a bit right. For years Sprint has been the more economical solution yet people still leave. Though my main issue was coverage, but I am also upset about customer service, I am upset about how the smartphone line up is turning out.

    Personally I think Sprint is facing a number of issues. The primary reason I think Sprint is loosing and not gaining customer comes down marketing.

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    Quote Originally Posted by kxgard3
    Primarily yes it is. Basically I was just trying to say is that even though Sprint offers these savings there seems to be a lot of things that are pushing customers away. Monkeyboy is a bit right. For years Sprint has been the more economical solution yet people still leave. Though my main issue was coverage, but I am also upset about customer service, I am upset about how the smartphone line up is turning out.

    Personally I think Sprint is facing a number of issues. The primary reason I think Sprint is loosing and not gaining customer comes down marketing.
    I agree, Sprint is losing because of marketing as well as customer service. I rarely hear people say nice things about Sprint. One of my co-workers just got a new curve with Sprint and she showed me her phone and asked why it wasn't working...the blackberry didn't have any service books.

    To me, that is just inexcusable for it to not have it set. That means the person who setup her phone in the store didn't activate the phone correctly.

    Someone else who has Sprint at my job had to do an insurance claim and Sprint is claiming her phone was never sent in. Asurion blames Sprint so Sprint blamed my co-worker.

    Sprint does offer a lot for the money and appears to have good service from what I've read on these forums, but it is little situations such as these that causes people to run away from their network and never look back.
    "The City of New York vs. Homer Simpson" (#179/#4F22); September 21, 1997

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    A good bit of Verizon's customer's don't care how much they spend on phone's and monthly service bills, all they care about is the image of Verizon and having 'The Network". Sprint really need's to ramp up the advertising that they have Wi-Max, and Anymobile and all the other stuff they offer and make Sprint a name people hear all the time on TV.

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    Quote Originally Posted by locust43
    A good bit of Verizon's customer's don't care how much they spend on phone's and monthly service bills, all they care about is the image of Verizon and having 'The Network". Sprint really need's to ramp up the advertising that they have Wi-Max, and Anymobile and all the other stuff they offer and make Sprint a name people hear all the time on TV.
    I am sure that there are customers who don't care - but I think it's fairly well accepted at this point that cellphone providers are going to nickel and dime you to death. When I Sprint released the Everything Plans I really had my fingers crossed for them. I hoped that it would work good for Sprint and I really hoped that it would start a price war. However consumers seemed not to care therefore other carriers didn't care either. Same thing with Any Mobile.

    I think one problem is Sprints plans are confusing. Say what? Look to you and I they are about as simple as it gets however to your everyday Joe "logging onto the net" are they as clear? First impressions count - a lot. Try it and go to Sprints website right now and look at the plans. For an individual plan you have:

    Simply Everything
    Everything Data, with Any Mobile
    Everything Messaging

    Sounds like your getting Everything, just data, or just texting right? It's not very clear that the Data plan includes messaging. Further more it's not very clear that the Everything plan even includes messaging! Why?

    Put yourself in Joe Consumers shoes. Here is a person who is used to having things such as data and text messages as add ons - so he assumes Sprint does the same. I bet if you did a study most people would read the title "Simply Everything" skip past that big yellow block and see just "unlimited minutes" and the price. Now at this point if they haven't already made a decision that $99 is to much for "just unlimited minutes" because that's all they incorrectly perceived and left the site then they might go back to that big block of yellow.

    However I bet most of them don't read that first sentence of important text. They are looking for and see the bold text that says This plan includes. Now before I talk about that part let's talk about text messaging. Like it or not text messaging is major. It's big with kids and adults. On other networks it's something you typically have to add on to your plan at a premium price. I don't think anybody could disagree with this.

    So lets go back to that This plan includes header. Where is text messaging under that header? On the Simply Everything plan it's three bullet points down on the Everything Data plan it's four bullet points down. How many consumers just give up after reading the first block of text which is basically all Sprints "fluff" which I bet 90% of consumers don't give a rats *** about. They want minutes, text and maybe data - everything else is just "fluff" and "fluff" is what Sprint barrages the consumer with right off the bat. How many more are lost when they get to the Direct Connect? I can picture it now "direct connection what? huh.....youtube".

    I personally believe that they could have a greater impact on site visitors if down in that section where they only talk about minutes and price if they made it a typical feature grid and used it to highlight unlimited data and messages. There commercials on TV are an entirely different story.

    I also think we are at a point where people care a lot more about the device then the service (AT&T and the iPhone as a prime example). I am an Android fan so I'll use Android as an example. Android right now is getting a lot of media attention. People are hearing about it on TV, reading about it on the web and even in newspapers. Sprint has two Android devices one of them is a US clone of a insanely popular European Android device - the Hero. The Hero is also the equivalent (arguably better) counter part to Verizon's popular Droid Eris. Verizon screems "Droid Droid Droid" all over the place and racks in sales. What does Sprint do? Feature it at the tail end of some 15 second commercial which feature two other phones before it. Why is Sprint not screaming "Look we have Droids too! Oh by the way we are cheaper!"

    Sprints price plans are great, and they have some good devices. They just need to find a better way to market the parts of the price plan that are important to consumers better. They also need to better advertise devices especially when those devices are hot and they have them. Sprint could do awesome if they could just pull that off.

    *On a side note Sprints new found focus on 4G is one of the things that really put a sour taste in my mouth.

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    Sprint is actually being innovative with Boost CDMA - sell a good (though inferior) product at such a cut-rate price that barely anyone else can touch it. If you offer only on-net calling (no roaming), virtually no customer service (only outsourced), have unlimited rate plans (minimizing people asking for dropped call credits or arguing about overages), and require prepayment (meaning no billing and collections to deal with), it's amazing how much can be saved. No contracts, no phone subsidies, no need for a service and repair presence, no need even for retail stores (these can be contracted out to franchisees).

    Sprint still finds ways to screw even this up--the porting story is abysmal, and there's an easy likelihood of consumer confusion over Boost CDMA versus iDEN features and functionality. Still, the Boost management team seems to be doing a pretty good job. I personally think that Sprint should get entirely out of the post-paid business and focus strictly on prepaid and wholesale. This is the only area of their business that is growing. It's a formula that is clearly profitable, and clearly working. Let the competition fight over premium customers, and go after low margin, high volume commodity users. Failing that, I'd like to see a merger with US Cellular, where US Cellular becomes the post-paid branding and takes over all the post-paid contracts, marketing, store management, and care. They have an excellent reputation for customer service and a poor record on innovation and technology. Put the two together, you'd have a powerful combination--and a more equal footing for negotiating roaming agreements with Verizon.

    Will Sprint do any of this? Probably not. They aren't agile and leadership is more decisive than it was before, but it's not moving quickly enough. This is why I don't own any of their stock.

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    Quote Originally Posted by kxgard3
    I've seen a significant savings with Sprint and it's been awesome - so awesome that Wednesday I'll be porting out to Verizon.
    Beat you. I am in the process of porting my Five lines over from Sprint to Verizon. Even though I will be paying much more with Verizon. Sometimes it's just not about the money. So what if Sprint is cheaper, that means nothing until they get their customer service in order.

    Sprint never ceases to amaze. Seeing how I am porting all my lines over and Sprint somehow must have felt that they couldn't just let me go without a parting shot, I just received a funny e-mail from them offering me my anniversary gift as a premier member.

    Oh great, I got a gift. Not so fast friends. See, all my lines are on Unlimited plans. All of them. Minutes used, text, data, absolutely everything unlimited. Get my point. Well, the e-mail gives me a free 25 minutes extra for the next 3 months. Yayyyyyyyyyyy I can't wait to use my 25 extra minutes when my unlimited minutes run out. LMAO.

    Goodbye Sprint. I promise not to come back regardless of how expensive Verizon is.

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    I have been saying it for a long time: sprint has been cheaper then verizon and almost as good for years and it has brought them to the brink. They need a new plan.

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    I think a new marketing strategy is needed, not plans. They could tweak the current plans but it isn't necessary

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    Quote Originally Posted by cablewithaview
    Sprint Everything Data plans save individuals almost $240 per year, families almost $600 per year on all the messaging and data services customers want
    OVERLAND PARK, Kan., Jan 19, 2010 (BUSINESS WIRE) -- Wireless customers today are interested in more than just voice pricing. They also want the best value for all the other things they rely on their wireless phone for: texting, e-mailing, Web browsing, social networking, GPS navigation and more. Everything Data plans from Sprint (NYSE: S) deliver big savings, plus the simplicity of one low price for the unlimited messaging and data features customers want, including services that cost extra with Verizon.
    Individuals save nearly $240 per year on unlimited messaging and data with Sprint Everything Data plans vs. Verizon's new Nationwide Talk & Text plans plus unlimited data package.1 Families can save nearly $600 per year with Sprint Everything Data Family plans vs. Verizon's new Nationwide Talk & Text Family SharePlans plus unlimited data package.2


    http://newsreleases.sprint.com/phoen...823&highlight=
    These rate plans from Sprint are attractive to data customers. The problem is that data (includes texters) customers only makeup 20% of the post pay market. It's expected that data customers will make up 40%-60% of the market in a few years, so as the market shifts towards data Sprint's post pay numbers will improve. So Sprint is dead on when they say you will save $240 per year if you have text and data on Verizon, the problem is that at this time many subs do not have text and data on Verizon. Most Verizon subs will not save $240 per year, but more than likely will save something if they are just texters. Sprint's Everything Messaging plan is only $49.99 for indv. and $99.99 for family.

    The one thing Sprint has going for them is simplicity. Their plans are just so much simpler to understand than Verizon. Sprint gives their plans common sense names that anyone can understand. You don't need a High School Education to understand Sprint's rate plans. A 12 year old from the country can understand them.

    Simply Everything. Includes, get this, Simply Everything

    Everything Data. Includes, Everything and Data (data means text too here in SC)

    Everything Messaging. Includes, texts and pictures.

    Very, Very, Very simple. That's the one thing I like about Sprint.
    drhz

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