To ensure a large proportion of applications are available on the new Symbian and UIQ software platform when the P990 goes on sale, Sony Ericsson has decided to announce the smartphone well in advance of availability so that developers have time to create and certify as many applications as possible:
Sony Ericsson:
“The technical prowess of the P990 will be brought to full life by applications from the third party developer community,” said Jan Wäreby, Executive Vice President and Head of Sales and Marketing. “Demand for applications on the P800, P900 and P910 has been very high. Our smartphones have been recognised as the most advanced and useful on the market, and we want to maintain this reputation with the P990 by ensuring there’s a rich supply of top applications for enterprise, productivity, leisure and gaming when users make their first visit to the Sony Ericsson Application Shop.”
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